Ecommerce was growing fast before COVID-19 hit. But the pandemic pushed even more global consumers online and pushed more consumers to spend more online and more frequently. This happened in almost all industries and everywhere in the world.
Like the traditional online shopping marketplace, the 2nd-Hand antique trading platform has thrived dramatically during the pandemic. This type of trading platform meets the need for a transparent, safe and professional, and interactive trading system requested both by consumers and merchants.
This model provides a full 10-year financial model for a 2nd-Hand Antique Trading Platform/Online Marketplace focusing on its revenue segments, cost structure, and DCF valuation.
The model also provides an explanation of the business with visualizations to facilitate the users easily understand the business.
This model will be a helpful tool for decision-making through its detailed financial forecast and calculated profitability and return.
The model has been established based on one-sheet style practice which let users easily follow the model structure and switch within different labels.
The structure of the model can be described as
1) Assumptions
2) Historical and Forecast of Financial Statements
3) DCF Analysis & Sensitivity
4) Financial Key Ratios
The “Assumption” part is all the inputs of the model and includes the labels “1. General Assumptions”, “2. Scenarios”, and “3. Operation Assumptions”. All the inputs have been setup in the color ocean-blue and can be customized by the users based on their needs.
The “Historical and Forecast of Financial Statements” part includes the label “4. Profit & Loss”,”5. Balance Sheet”, and “6. Cash Flow!” where we placed historical data and performed the forecast of the financial statements.
All the procedures from the inputs to the outputs are based on simple mathematical logic that facilitates users without modeling experience or with little finance background easy to follow.
The “DCF Analysis & Sensitivity” includes labels “7. DCF Analysis” and “8. Sensitivity” where we figured out the intrinsic value of the business by the DCF method and sensitized key drivers to this value.
The “Financial Key Ratios” part includes the label “9. Key Financial Ratios” where users can learn the return and economic feasibility of the business by key financial indicators.
To guarantee the user-friendly feature, the model clearly explained the business model and its forecast logic in the sheet “Instruction”.
The model is completely customizable both for the operation part and for the valuation part. All inputs are in color BLUE that the users could modify according to their real circumstances.
The template is greatly user-friendly either for professional analysts or for users with little experience in financial modeling since its simple design pattern and easy-to-follow logic.
To guarantee the users’ satisfaction, the model does not place any complicated formulas or VBA code. The structure and content have been created following the Best Financial Modeling Principles and considering the high level of flexibility and user-friendly priority.
Please feel no hesitation to contact us if you experience any problems when using the models provided.
In addition, if you need a customized model for your specific business, please just let us know and we would be happy to help you with this.
Model Structure
1. “TOC” – Table of content and descriptions
2. “Model” – Assumptions, Scenarios, calculations, and outputs
3. “Instruction” – Explanation of the business model and forecast logic